IHG goes all mod in Belgium

PREM Group has announced that it will manage and operate voco Brussels City North on behalf of Living Tomorrow, part of the IHG Hotels & Resorts brand.   

The 92-room hotel is currently under construction and is expected to be completed in autumn 2023.

The property is not only the first of its kind in Belgium, the location will be unique too.  

The hotel is one of the main features of the new Innovation Campus of Living Tomorrow, a platform that shows how we will work, live and travel in the future. The voco customers will be able to immerse themselves in pioneering experiences, with a glimpse of what the future of hospitality will look like.  The state-of-the-art hotel will feature a restaurant and conference centre.

IHG has partnered with Living Tomorrow to oversee and deliver technological progress and groundbreaking platforms.  The technologies and personalised experiences integrated and utilised at voco Brussels City North will place the hotel at the forefront of the hospitality industry in Belgium.

Located to the north of the city, the hotel will feature a striking 50m tower with huge glass windows providing panoramic views of the Brussels skyline. The site itself will be Europe’s largest experimental lab for creating ideas and a vision for the future. In line with the voco hotels ethos, voco Brussels City North is expected to stand out from the crowd and give guests a different choice.

Jim Murphy CEO of PREM Group said: “We are delighted that Living Tomorrow has contracted PREM Group as the operators of this dynamic new property, and we are looking forward to the opening of voco Brussels City North. The innovation and technology which will be utilised in both the running of the hotel and by the guests themselves take the hospitality experience to the next level. The discerning traveller, demands and needs the latest technology to be available at their fingertips. We aim to make processes faster, more efficient, and even fun for the guest.”

www.premgroup.com

www.ihg.com/voco/hotels/gb/en/vilvoorde/bruvc/hoteldetail

www.livingtomorrow.com

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